Often customers get upset after they’ve had their car detailed and much of the problem has to do with communication issues. Customers need to fully explain what they expect in the auto detail when they get done, and ask if the detailers if they will indeed, be taking care of all those items that they have addressed. By doing this the customer will find that much of what they had asked for is completed to their liking, if not everything. Communication is the key, and it is important to remember that.
Of course, by the same token the professional auto-detailer must also understand what is going on and be very careful to look over the car and discuss with the customer various issues with the paint, any damage on the car, and what they can and cannot do for the interior, exterior, and clear coat. An automotive detailing professional should also explain their check list to the customer; what they will be doing and how they will be doing it.
This way the customer will understand why the price is well over $100, all too often, customers of such services get sticker shock, and do not understand the value. Happy customers are predicated on proper communication, and failure to communicate causes future challenges. If you want all the best referrals, then you are going to have to learn how to communicate and talk with the customer. Believe it or not the most successful auto detailers are the best communicators, not necessarily the best craftsmen of their trade. Please consider all this.
Lance Winslow – Lance Winslow’s Bio [http://www.aircraftwashguys.com/historicals.shtml]. Lance Winslow says auto detailing customers should shop around by phone first; telephone service.
Note: All of Lance Winslow’s articles are written by him, not by Automated Software, any Comp